DIGITAL MARKETING
& COPYWRITING
CAROLINE SADA
BRAND PHOTOGRAPHY
& STORYTELLING
Creating meaningful imagery and marketing content for people, brands & businesses since 2013
Digital Marketing
Value-driven digital marketing & visual storytelling brand partnerships for wellness brands.
Select Clients
Estlanders, Ecosh, Ruum11, Nudist Drinks, Not Your Average Co, HÜF Digital, LUMI, Fermency, Victoria’s Byron Bay
Brand Imagery & Content Creation
Visual storytelling that feels aligned, not manufactured.
Creating brand imagery & content that translates your values into visuals your audience can feel. From product & lifestyle photography to campaign visuals and AI-enhanced assets, everything is guided by aesthetic integrity and brand clarity.
This isn’t content for content’s sake – it’s intentional, reusable, and designed to work across all digital marketing channels.
Includes:
- Brand, product & lifestyle photography
- Campaign visuals & creative direction
- Paid ad creatives (visuals + copy)
- Content day / batch creation sessions
Email Systems That Build Revenue & Relationships
Email is where real brand relationships are built, yet most brands are leaving both revenue and trust on the table.
Thoughtfully written weekly and monthly newsletters, paired with effective email flows that sound human, feel aligned, and quietly drive revenue in the background.
From ongoing campaigns to essential automations, subscribers are gently guided into loyal customers – without aggressive tactics or awkward sales energy.
Includes:
- Email strategy & funnel architecture
- Welcome sequences that convert browsers into buyers
- Abandoned cart recovery
- Post-purchase nurture & retention flows
- Campaign emails & newsletters
- Automation setup (Klaviyo, Metrilo, or similar)
Brand Voice, Copy & Digital Presence
Messaging that sounds like you, not like everyone else in your niche.
Helping brands clarify how they speak, what they stand for, and how they show up digitally. From website copy to product descriptions and campaign messaging, everything is written to attract the right people – and gently repel the wrong ones.
Includes:
- Brand voice & messaging refinement
- Website management & optimization
- Product descriptions & landing pages
- Campaign copy
Photography Services
Select Clients
Anna Campbell, Angus Stone – Dope Lemon, Amanjeda by Katrin Kuldma, Artist Group Non Grata, Eliise Maar Jewellery, Ecosh, Fermency, Retreatment Botanics, LUMI, I Land Sound, LOOV Organic Food, Marit Ilison Creative Atelier, Undying & Wild, KÄT Studio, Nudist Drinks, Victoria’s Byron Bay, Zephyr Horses Byron Bay, Zulu & Zephyr, HÜF Digital, etc